Apple Vrvana

Apple Acquires Vrvana

Augmented reality is the next big thing when it comes to technology and entertainment. Apple has been working on it, and has stepped up by acquiring augmented reality headset maker Vrvana. With this, Apple looks poised to bring augmented reality headsets to the world by 2020.

Vrvana has already created the Totem headset. While that headset has been much praised, it never actually went out commercially. Apple’s acquisition is reported to be around $30 million, though it has yet to confirm. However, Apple has not denied that the deal has happened either.

Apple sees the future in VR

Apple has a lot of interest in augmented reality. It already has a development kit for AR developers to use. That interest seems to go into a much higher level by now also going into the hardware side of things.

Apple logo

Vrvana’s Totem headset is the only product so far made by the company, and even then it has not been released commercially. It has a number of cameras in it which enables GDoF tracking. That means it can track its position in 3D while also using infrared cameras to track the user’s hands.

The Totem is far from perfect though, as for one it is bulky. Another is that there is lag between how it captures images from the outside and how it displays. This latency can be annoying, though the company is trying to bring this lag time down.

VR headsets already have a place in gaming and other industries. AR headsets will likely follow the same route. Aside from gaming, VR and AR headsets can be used in other industries such as medicine as well. Adoption is still slow, though the interest is already there. It might take time for other fields outside of gaming to get into VR and AR headsets.

With this latest acquisition, Apple seems ready to get into AR even more. It has already invested a lot into augmented reality, and this seems to be one of the main focus for Apple today.

What do you think then would be the applications that an AR headset would have? Leave your thoughts below.

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