BigCommerce Unveils “Make it Big” Program Expansion Alongside Annual 2021 Conference

Leading Open SaaS eCommerce platform Big Commerce announced its fourth annual “Make it Big” conference, a free two-day virtual event for eCommerce professionals, retailers, and entrepreneurs looking to build, innovate and grow their businesses.

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The conference, which will be held Tuesday, Sept. 14 through Wednesday, Sept. 15, will provide attendees with first-hand proven success strategies and actionable advice for agile and innovative business growth to optimize the customer experience.

Following on the heels of its successful 2020 conference, BigCommerce is expanding the “Make it Big” umbrella with the introduction of a revamped customer awards program and podcast series, transforming BigCommerce’s flagship event into a year-round multichannel thought leadership program.

This expansion comes after a year of accelerated eCommerce growth, with online sales hitting an all-time high. Combined with plans to increase investment in omnichannel selling across ads, social media, and marketplaces, the “Make it Big” conference and podcast offer additional resources to merchants who are increasingly prioritizing digital sales channels. 

“At BigCommerce, we strive every day to equip our merchants with the solutions they need in order to be successful, from insights on the latest markets and channels to digital innovation and eCommerce trends. Expanding our Make it Big program beyond our successful conference into additional formats establishes new and exciting avenues for our community of customers and partners to exceed customer expectations and keep their fingers on the pulse of the industry.”

Lisa Eggerton, Chief Marketing Officer, BigCommerce. 

“Make it Big” Conference 

Beginning with a keynote address delivered by renowned entrepreneur and investor Mark Cuban, “Make it Big“ 2021 will feature 12 expert-led sessions available for streaming on-demand.

Additional speakers include digital content pioneer and bestselling author Ann Handley, SEO expert Neil Patel as well as speakers from Walmart, Mastercard, LARQ, and more. This year’s sponsors include Google, Walmart, TikTok, and Fast.

“Make it Big” 2021 registrants can instantly unlock exclusive access to the daily lineup of virtual sessions to stream on-demand at 9 a.m. EST each morning.

Registration is free and will remain open throughout the conference at BigCommerce.com/Make-It-Big. Attendees can join BigCommerce’s conversation for “Make it Big 2021“ on social media with the hashtag #MakeItBigConf. 

“Make it Big” Podcast

BigCommerce has also introduced the newest addition to its thought leadership program, the “Make it Big” Podcast, a bi-weekly series featuring conversations with industry thought leaders, BigCommerce partners, and customers on a host of high-value eCommerce topics for businesses at all stages of growth.

Episode 1 (2021 Marketing Trends to Watch with Richard Lindner of DigitalMarketer) and Episode 2 (Hybrid Retail and the Future of Commerce with Melissa Campanelli of Women in Retail Leadership Circle) are now available for streaming on Spotify, Apple, and Google.

For additional information and programming details, visit www.bigcommerce.com/make-it-big-podcast.   

“Make it Big” Awards

As a global leader in Open SaaS, BigCommerce will also recognize some of the best consumer and B2B focused brands in the industry with its “Make it Big” Awards program.

Participants will compete for a $5,000 cash prize, plus more prizes valued at over $20,000, in five categories:

• Design
• Innovation
• Emerging Brand
• #EcommStrong
• People’s Choice

Submissions are currently open and will be accepted until 11:59 pm CST on August 12.  Winners will be announced in October. To learn more about the “Make it Big” Awards and for information on submissions, visit www.bigcommerce.com/Make-It-Big/Awards/.