What You Need to Know About Gen Z Shoppers on Black Friday / Cyber Monday
What does it take to attract Gen Z shoppers? Be on TikTok, Instagram, or one of the other social media channels that are popular with…
Google Removes AdSense Apps From iOS and Android
In 2019, Google announced it would be changing the mobile experience of Google AdSense for publishers by discontinuing the stand-alone mobile apps on iOS and…
Gen Z Find Digital Life More Important & Memorable Than In-Person Life – Squarespace Survey
Squarespace, the all-in-one website building and eCommerce platform, today released a study finding that 60% of Gen Z and 62% of Millennials believe how you…
Top 4 Marketing Strategies For Your eCommerce Business
Starting an eCommerce business is one thing, however building a sustainable long term business is something very different. Whilst the marketplaces offer a great route…
The Impact of Online Reviews on SEO
While part of any successful search engine optimization (SEO) approach is often overlooked, reputation management is being taken into consideration more strongly than ever before….
UPS Hosts Digital Marketing Webinar to Help Small Businesses Navigate COVID-19 Crisis
With the coronavirus emergency keeping many people at home, UPS will hold a webinar designed to help small businesses adapt and transform marketing strategies to…
iContact Community Edition – Free Email Marketing Software for Not-for-Profit Organizations
In times of crisis, organizations that exist purely to help other people are not immune to the financial turmoil that the rest of the business…
Blueshift Integrates Magento and Shopify Online Commerce Platforms
Digital AI-powered marketing platform Blueshift now integrates with popular ecommerce platforms Shopify and Magento. The integrations connect Shopify and Magento stores with Blueshift, synchronizing all…
Yotpo Partners With Retail Syndication Network Bazaarvoice
Yotpo announced a partnership with Bazaarvoice that will enable Yotpo customers to syndicate their product reviews and visual user-generated content to the world’s largest network…
Unlock Synergies Between SEO and Advertising on Amazon
As a brand or an agency, search engine optimization (SEO) and online advertising (Pay-Per-Click; PPC) in Google search are probably pillars of your online marketing…