eBay and Mall for Africa, Africa’s global eCommerce platform, announced a strategic partnership this week. This partnership will boost the sale of handmade African products into the United States.
This deal further expands on an existing relationship between the two companies, which allows Africans to purchase items from eBayforAfrica.com or directly through the Mall for Africa app.
eBay and Mall for Africa provides Africans in Nigeria, Kenya, Ghana, South Africa, and Burundi a new platform to sell their unique one-of-a-kind artisan product into the U.S.
Initial product categories include fashion, art & collectibles, jewelry, and clothing. Expansion into other categories and African countries will occur in the coming months.
“We couldn’t be more pleased with extending our partnership with eBay as we empower, expose, and positively affect thousands of hard working artisans while making it convenient for U.S. shoppers to purchase African made products that would otherwise be unavailable to them.”
“As someone who grew up in Africa, became an entrepreneur, and who currently does business in Africa, I know first-hand the importance of cross-border trade and having the opportunity to expand a business internationally.”
Chris Folayan, CEO of Mall for Africa
SHIPPING MADE EASY BY DHL
Mall for Africa’s long-time shipping partner, DHL, will handle all the shipping needs for this partnership. The seller simply packs the product, prints the label, and drops the package off at the nearest DHL drop-off location.
Last February, DHL published research that indicated a significant increase in cross-border eCommerce sales. The company’s data estimates that by 2020, 1 out of 5 eCommerce Dollars comes from cross-border trade.
Furthermore, cross-border eCommerce market is anticipated to grow at 25 percent annually. That is almost twice the rate of domestic eCommerce.
WHAT IS MALL FOR AFRICA?
Mall for Africa, founded in 2001, provides African consumers a platform to purchase items directly from over 200 of the best U.S. and U.K. eCommerce stores. The company manages every step of the order process, offering a simple, secure and convenient solution to online shopping.
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