eBay Up and Running

eBay Launches Accelerator Program to Help Retailers Transition to Sell Online

Because of the coronavirus (COVID-19) pandemic, brick-and-mortar retailers are closing their physical doors, and economic data shows that half have only enough cash to survive for 27 days without new money coming in.

Considering this situation, people everywhere are searching for ways to support businesses in their community and beyond.

To help these businesses find new sources of revenue, eBay is launching “Up & Running,” an accelerator program specifically designed to help retailers without an ecommerce presence transition to selling online, pledging up to $100 million in support for small businesses across North America.

“For the last 25 years, eBay has helped launch and grow hundreds of thousands of small businesses, and now we’ve created Up & Running to accelerate the start-up time frame for retailers opening online stores during these unprecedented times. eBay was built on the simple premise that connecting buyers and sellers around the world creates economic opportunity, and this is exactly what we need to be doing – now more than ever.”


Jordan Sweetnam, SVP eBay North America

eBay Up & Running

Through the program, eBay will give new businesses a free basic eBay store for three months – offering access to the marketplace’s 180+ million buyers around the world.

With the new online storefront, eBay will waive selling fees for these new businesses, and allow them to sell up to 500 items for free.

New eBay sellers will also receive the guidance and resources they need to run their business on eBay – including a suite of exclusive marketing and merchandising tools, customization features to build a brand, discounted shipping supplies and more.

In the wake of coronavirus (COVID-19), eBay mobilized a retail revival task force to help the 70% of small businesses who do not have any online presence – working quickly to consolidate and use the tools and resources these new sellers would need to be successful.

Through Up & Running, eBay will provide educational webinars, individual support, and access to experienced sellers willing to mentor those who are new to eCommerce.

In the coming weeks, the company will also highlight small business sellers on eBay.com, and provide new ways for shoppers to support their favorite local businesses while staying at home.

Open New eBay Store

Open new eBay Store

To open an eBay Store now, new sellers can follow these simple steps to get started, with support available along the way:

  1. Create a business account on the sign-up page.
  2. Register your business by following the instructions in the email that will follow.
  3. Follow the steps on how to get started here, which will activate your no-sales-fee offer.
  4. Discover the resources you need to get a successful eBay store up and running.

eBay Retail Revival

Retail Revival eBay was founded on the principles of empowering people and creating economic opportunities. Since 1995, eBay has helped businesses of all sizes thrive and most recently established Retail Revival.

This program was created in 2018 to help brick-and-mortar businesses in cities experiencing an economic downturn to reach a broader audience on the platform.

READ MORE: eBay to Defer Seller Fees and Offer Up To 100,000 Free Listings

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