eBay Ventures Invests in SidelineSwap

eBay Ventures Follows Dick’s Sporting Goods With Investment in SidelineSwap

eBay Ventures, the corporate venture arm of global commerce leader eBay, has announced a strategic investment in SidelineSwap.

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Launched in 2015, SidelineSwap provides sports enthusiasts with a peer-to-peer online marketplace and trade-in partnerships with retailers and brands, allowing for resale wherever they shop or play.

After DSG Ventures, the corporate venture arm of Dick’s Sporting Goods, announced their investment in SidelineSwap in November 2022, eBay Ventures followed with their own strategic investment in the marketplace. Additionally, FJ Labs and several angel investors are also participating in this funding round.

SidelineSwap’s Trade-in Platform offers a variety of options for brands and retailers, including pop-up events, in-store and online trade-ins. Additionally, SidelineSwap’s community of resellers can access a suite of tools to enhance their own trade-in experiences.

The platform leverages SidelineSwap’s top-notch marketplace technology and exclusive resale data, making it a cutting-edge resale marketplace for sellers.

SidelineSwap’s hybrid model, which combines peer-to-peer and first-party sales, provides sellers with the flexibility to choose between direct resale or instant trade-in value.

This approach ensures that sporting goods customers can easily find a diverse selection of high-quality gear at competitive prices on the platform.

“eBay is a pioneer of recommerce – the reselling of pre-loved goods – and it’s been a foundational element of our marketplace since day one,” said Dawn Block, eBay’s VP of Collectibles, Electronics and Home.

“eBay Ventures’ investment in SidelineSwap represents our continued focus on circular economy and resale innovation, and our shared commitment to sustainability, affordability and best-in-class experiences for enthusiast buyers and sellers.”

SidelineSwap Excited To Have eBay Ventures Onboard

Brendan Candon, Co-founder and CEO of SidelineSwap added: “We’re excited about the eBay Ventures investment as it will help us to further shape the future of resale. Our team has long admired eBay as the pioneer in recommerce, and we are looking forward to working together to ensure sporting goods customers find the best selection of gear at the best prices.”

eBay’s investment in SidelineSwap will be utilized to enhance its trade-in platform and further strengthen its position as a top online sports marketplace.

The collaboration between eBay Ventures and SidelineSwap will enable both entities to better cater to the needs of the $50+ billion sporting goods industry in the U.S.

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