Etsy Testing Cleaning Up Search Results for Better Comparison Shopping

Etsy makes public experiments of new features or options it is testing on its platform. In most cases only a few buyers or sellers will see these tests.

Whenever we learn of a new test, we will publish it on our site. You can also check all current tests by following this link.

When a test has concluded, we will update the title of the post as [Closed], meaning the test has ended.

A concluded test does not mean the feature is live or will go live soon. Sometimes Etsy may decide the feature or option it was testing wasn’t generating the results they expected.

Test Details

Test Name: Testing removing some information from search listing results

What Etsy is Testing: Etsy is testing removing some information from search listing results:

  • Conditional sale (eligible orders get % off the price)
  • Conditional free shipping (eligible orders get free shipping)

Goal: To make it easier for shoppers to compare items and find what they want.

Audience: A percentage of buyers on Etsy

Start Date: November 2018

Our Take: Etsy seem to be trying to make it easier to compare similar items with same shipping or purchase conditions. This should make for better apples for apples comparisons for buyers between listings.

We would love to hear your feedback on this test. Please use the comments section below or head over to our Facebook Group for Small Business Sellers and interact with other small business owners.

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