5 marketplaces update 2

Riding the Amazon wave may be a shortcut to making a sale but it’s not the be-all and end-all of your online business.

It’s true that shoppers love Amazon and consider it their go-to shopping platform as it offers a whole range of products and same-day delivery for Prime members.

After no doubt the success of Prime Day 2018 it can often blind you to other opportunities out there.

That doesn’t mean, though, that there aren’t other online marketplaces doing the exact same thing. In fact, you’ll be surprised at how it can be cheaper to sell on other marketplaces.

This article takes you through five online marketplaces you can sell on to expand your customer base and grow your business.

Besides, there’s no telling your future on Amazon where the competition is really stiff. If another seller or Amazon themselves doesn’t trounce you, your account could get suspended anytime for a policy violation.

It’s good to have a plan in place for the worst-case scenario, and to spread your eggs in to many baskets.

#1 Walmart

This is an invitation-only marketplace platform that’s selects who gets in and always eyes the finest of sellers.

Like Amazon, it sells its own private-label brands. But unlike Amazon, it doesn’t charge listing fees and monthly fees.

Walmart delivery
Walmart

Sellers are only charged a commission between 6% and 20% for every item sold.

To apply as a seller, go to the Walmart site, click on Apply Now, and then fill out the required fields.

There’s no guarantee your application will be approved, but there’s no harm in trying, right?

#2 Etsy

Perhaps the second best known marketplace that begins with ‘E’ (We didn’t think the bigger one needed a mention in this list) is a must have for any seller that supplies handmade, home made or otherwise quirky and unique products.

Selling on Etsy is very similar to an eBay or Amazon experience with a similar fee structure. You will pay a 20 cent listing fee per item, and then when your item sells you pay a 5% transaction fee and a 3% + 25 cent payment processing fee.

Etsy also has an inbuilt ad platform that you can utilise too to advertise your products in sponsored positions throughout the site to attract more buyers.

To set up your Etsy shop go to their website and you can get started right away.

#3 Newegg

This is one marketplace you will surely love if you sell electronic goods like desktop computers, laptops, and gaming equipment, among others.

newegg logo press

Shipped by Newegg (SBN) is the company’s answer to Amazon’s FBA. Sellers who sell with SBN can get their products to participate in Newegg’s campaigns and enjoy more visibility.

This marketplace doesn’t charge listing fees but takes a sales commission between 8% and 14% depending on the category that you’re selling in.

To apply as a seller on this platform, visit the Newegg site.

#4 Poshmark

Poshmark is a leading social marketplace for new and secondhand style for women, men, kids, home, and more.

It has a community of more than 70 million registered users across the U.S. and Canada is driving the future of commerce while promoting more sustainable consumption.

If you are a fashion/apparel seller, then you should definitely be exploring the opportunity that exists on Poshmark for your target audience.

The fees are very simple and straightforward. For all sales under $15, Poshmark takes a flat commission of $2.95. You keep the rest. For sales of $15 or more, you keep 80% of your sale and Poshmark’s commission is 20%

To get started selling on Poshmark checkout their website.

#5 OnBuy

This all-encompassing marketplace bears a strong semblance to Amazon, from its website design down to its own version of the Buy Box in the product detail page.

Like the online retail behemoth, OnBuy charges monthly fees, albeit lower; £19 for the standard selling account and £39 for the partner plan.

The second option is no different to Amazon Prime which boosts the visibility of a product.

Their similarities don’t end there as OnBuy also takes sales commissions between 5% and 9% depending on the type of product that was sold.

To start selling on this marketplace, visit their website and fill out the required fields.

So if you’re tired of the tight race on Amazon and its strict criteria to win the Buy Box, here are five possible platforms to consider for your online business.

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