NewEgg Launches Automotive Category for B2B Customers

NewEgg is increasing its marketplace for B2B sales to include automotive tech and aftermarket products. The company stated they have seen a growth of 30 percent in sales in automotive and believe there is growth opportunity by expanding its offering.

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Press Release From NewEgg

Newegg, the top tech-focused e-retailer in North America, today unveiled a new automotive product category on its B2B website, As of today, the category offers more than one million SKUs, with plans to grow significantly as new vendors sign on to the platform.

Newegg is leveraging its tech heritage to create a tech-focused automotive marketplace that makes it easy for B2B customers to find and purchase products critical to their automotive businesses. Newegg’s automotive category features a wide range of automotive products, with a central focus on vehicle maintenance, tools & equipment, electric vehicle supply equipment, as well as industrial & agricultural products.

While Newegg has sold automotive products for many years, this marks the first time all automotive products are found under a single category. Improved site navigation and straightforward category presentation make it easier than ever for customers to find the products they need. Newegg’s B2B customers have the option of purchasing products individually, or purchasing in bulk for even greater cost-savings.

Newegg’s B2B marketplace makes it easy for automotive suppliers to sell through Newegg, reaching new customers via the platform’s global footprint in more than 50 countries. Automotive products sold via NeweggBusiness increased at a rate of 30% year-over-year – a growth rate expected to increase in the coming year. Automotive trade customers can shop Newegg’s new automotive category at

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