Backs eBay Guaranteed Delivery Program

Earlier in the year eBay announced they would introduce Guaranteed Delivery to the platform for eligible sellers that are able to match the handling time requirements.

In November about 20 million items went live on this new eBay program, and early indications are it is helping lift sales for some sellers.

eBay offered two options for sellers to participate in the Guaranteed Delivery program.

  1. Door-to-Door: If a seller elected to use the door-to-door guarantee option, the seller was fully responsible for selecting the right carrier to arrive by the promise date.
  2. Handling Time: With this option, sellers would select the handling time (either same day or next business day) and they would need to prepare the shipment and use eBay shipping to print the label.

The biggest complaint by sellers about the Door-to-Door service was that if a shipment was late, and they used USPS 1st Class Package or Standard 2-3 Day Priority Mail services, the mail carrier did not provide refunds on late deliveries.

FedEx and UPS do provide delivery guarantees on all their shipments, but using those couriers is not a price competitive option for many sellers.

To fix this “problem” for sellers, decided to back select USPS shipping services with its own delivery guarantee and refund sellers if the product arrives late.

If you use the Door-to-Door option on eBay to participate in the eBay Guaranteed Delivery program and use to print your label, the company will now refund your postage fees if the item shows up late at your customer’s door.

Here is a full chart as provided by on how the program works:

eBay Guaranteed Delivery (Door-to-Door) Options for Late Delivery on eBay Orders
Buyer Options:Seller Offers:
Return the item purchased1) Refund item price
2) Refund shipping costs
3) Provide free return shipping label
1) will provide credit for shipping costs2) will provide credit for return shipping label cost
Keep the item purchased – shipping fee paid by buyer1) Refund shipping costs1) will provide credit for return shipping label cost
Keep the item purchased – product included free shipping1) No action needed by seller (eBay will provide buyer with $5 voucher on next purchase)1) No action by (eBay will provide buyer with $5 voucher on next purchase)

Guaranteed Delivery Boosts Sales

Source: USPS

Customer expectations are changing, and most eCommerce businesses can thank Amazon for that.

So, while eBay Guaranteed Delivery is still an optional feature on eBay, competitive pressure will force more sellers to participate in the program.

And since so many sellers use the postal service for deliveries, realized an opportunity to help sellers become more comfortable with eBay’s Guaranteed Program.

Of course they also hope that this will lead to more sellers using instead of UPS or FedEx.

And presumably, the company must have internal data showing that on-time delivery by USPS is far better than commonly assumed by the public.

The new guarantee is available for the most popular traceable USPS services which are Priority Mail Express, Priority Mail and First Class Package Service.

Note: Specialized shipping services like Media Mail and Bulk Mail are not included because USPS does not provide reliable delivery times for them.

Also, the postage refund guarantee only applies to orders sold through the eBay Guaranteed Delivery Door-to-Door Program. The company is not guaranteeing other shipments sold on eBay or the seller’s website.

ShippingEasy and Shipstation, both owned by, will offer this guarantee in the future. If you use those shipping managers today, shipments processed through those platforms are not included in the guarantee right now.

To learn more about Shipping Cost Guarantee for eBay Sellers click here.


What do you think about providing backing eBay’s Guaranteed Delivery program? Drop us a line in the comments section below.

Subscribe to Our Newsletter

We do not sell your information.
You can unsubscribe at any time.


Head over to our Facebook Group for Small Business Marketplace Sellers and interact with us and other small business owners. Follow us on FacebookTwitter, or LinkedIn to stay up to date with relevant news and business insights for your online business.

Leave a Reply

Your email address will not be published. Required fields are marked *