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BigCommerce Releases Microsoft Ads and Listings, Opening New Channels for Merchants
eCommerce Platforms

BigCommerce Releases Microsoft Ads and Listings, Opening New Channels for Merchants

ByNewswire January 9, 2023January 9, 2023

BigCommerce announced a new integration with Microsoft Advertising, allowing merchants to integrate into the Microsoft Advertising Network.

Etsy Adds New Options for Sellers to Manage Ad Campaigns on the Platform
Etsy

Etsy Adds New Options for Sellers to Manage Ad Campaigns on the Platform

ByRichard Meldner March 28, 2022March 28, 2022

Etsy released an update to its Etsy Ads tool that enables sellers to pick which ads should be promoted to buyers on the marketplace. “We’ve…

BigCommerce Launches TikTok Advertising Coupon Program to Help Merchants Drive Growth
eCommerce Platforms

BigCommerce Launches TikTok Advertising Coupon Program to Help Merchants Drive Growth

ByNewswire November 3, 2021November 3, 2021

BigCommerce launched a new advertising coupon program with TikTok to offer matching ad credits to qualified merchants on its online commerce platform. This will encourage…

Google Removes AdSense Apps From iOS and Android
Digital Marketing

Google Removes AdSense Apps From iOS and Android

ByRichard Meldner August 17, 2021August 17, 2021

In 2019, Google announced it would be changing the mobile experience of Google AdSense for publishers by discontinuing the stand-alone mobile apps on iOS and…

Etsy Launches Always Open Campaign Highlighting Its Unique Seller Community
Etsy

Etsy Launches Always Open Campaign Highlighting Its Unique Seller Community

ByRichard Meldner April 16, 2020

Etsy launches a new advertising campaign, “Always Open,” telling the story of how Etsy brings joy to the every day, through the lens of its…

Selling on Etsy Just Became More Expensive for Some Sellers
Etsy

Selling on Etsy Just Became More Expensive for Some Sellers

ByRichard Meldner February 26, 2020February 26, 2021

This morning, Etsy announced a new advertising service called Offsite Ads, which forces many sellers to participate without an option to opt-out. Etsy will pay…

Walmart’s Advertising Partners Program Gives Advertisers More Control
Digital Marketing

Walmart’s Advertising Partners Program Gives Advertisers More Control

ByNewswire January 7, 2020January 13, 2020

Walmart has been investing in building a robust in-house advertising offering through Walmart Media Group. In 2019, the retailer grew its technology offering through the…

Verizon Media Partners With eBay for Shoppable Video Ads
eBay

Verizon Media Partners With eBay for Shoppable Video Ads

ByNewswire November 21, 2019November 21, 2019

Ecommerce giant eBay and Verizon Media have joined forces for “The Guy’s Guide to Nailing the Holidays” – a new campaign aimed to help men…

Amazon UK Launches 2019 Holiday Season TV Ads Campaign
Amazon

Amazon UK Launches 2019 Holiday Season TV Ads Campaign

ByNewswire November 5, 2019

Amazon has launched a heart-warming new multi-channel brand campaign which sees the return of its iconic singing boxes, embracing a touch of festive magic to…

eBay’s Ad Business Doing Well With New Strategy
eBay

eBay’s Ad Business Doing Well With New Strategy

ByNewswire April 30, 2019February 11, 2020

eBay’s ad business is showing no signs of slowing down after reporting steady growth during last week’s earnings. In 2017, eBay announced a shift in…

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