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Gen Z

Gen Z Shoppers Love Fake Products
Marketplaces

Gen Z Shoppers Love Fake Products

ByRichard Meldner April 28, 2023April 28, 2023

As major marketplaces try to remove fake products from their platforms, new surveys find that Gen Z shoppers are okay with owning counterfeit items.

eBay Debuts Edgy ‘Never Get F*ked Over Again’ Ad Campaign To Lure Gen Z Shoppers
eBay

eBay Debuts Edgy ‘Never Get F*ked Over Again’ Ad Campaign To Lure Gen Z Shoppers

ByRichard Meldner December 19, 2022December 19, 2022

eBay has launched a new edgy ad campaign to attract Gen Z and Millennial shoppers to its online marketplace.

Afterpay Report Finds Gen Z Prefers Omnichannel Brands & Data Protection
Retail

Afterpay Report Finds Gen Z Prefers Omnichannel Brands & Data Protection

ByNewswire August 26, 2022August 26, 2022

Afterpay has found that as the world recovers from the COVID-19 pandemic, Gen Z is craving more ways to shop than ever before.

When it Comes to eCommerce Interactions Gen-Z Prefer Texts Over Emails
eCommerce | Technology

When it Comes to eCommerce Interactions Gen-Z Prefer Texts Over Emails

ByDave Furness June 24, 2022June 24, 2022

This week, research has been released that explored the preferences different audiences have when interacting with eCommerce businesses. Mitto is a leading provider of global…

New Report From Student Beans Provides Insights on How to Reach Gen Z Shoppers in 2022
eCommerce

New Report From Student Beans Provides Insights on How to Reach Gen Z Shoppers in 2022

ByNewswire December 9, 2021December 22, 2021

Student Beans published its latest Gen Z marketing tips identifying important trends and tips for online businesses to reach this growing consumer demographic in 2022….

What You Need to Know About Gen Z Shoppers on Black Friday / Cyber Monday
Digital Marketing

What You Need to Know About Gen Z Shoppers on Black Friday / Cyber Monday

ByRichard Meldner November 26, 2021December 22, 2021

What does it take to attract Gen Z shoppers? Be on TikTok, Instagram, or one of the other social media channels that are popular with…

Gen Z Find Digital Life More Important & Memorable Than In-Person Life – Squarespace Survey
Digital Marketing

Gen Z Find Digital Life More Important & Memorable Than In-Person Life – Squarespace Survey

ByNewswire July 1, 2021July 1, 2021

Squarespace, the all-in-one website building and eCommerce platform, today released a study finding that 60% of Gen Z and 62% of Millennials believe how you…

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