Google Removes AdSense Apps From iOS and Android
In 2019, Google announced it would be changing the mobile experience of Google AdSense for publishers by discontinuing the stand-alone mobile apps on iOS and…
Top 4 Marketing Strategies For Your eCommerce Business
Starting an eCommerce business is one thing, however building a sustainable long term business is something very different. Whilst the marketplaces offer a great route…
Alibaba Group’s Tmall Drives Innovation For Beauty Brands After COVID-19
Alibaba Group’s B2C ecommerce platform Tmall outlined plans this week to aid beauty and personal-care brands pick up the pace of growth and digital transformation…
UPS Hosts Digital Marketing Webinar to Help Small Businesses Navigate COVID-19 Crisis
With the coronavirus emergency keeping many people at home, UPS will hold a webinar designed to help small businesses adapt and transform marketing strategies to…
Blueshift Integrates Magento and Shopify Online Commerce Platforms
Digital AI-powered marketing platform Blueshift now integrates with popular ecommerce platforms Shopify and Magento. The integrations connect Shopify and Magento stores with Blueshift, synchronizing all…
Selling on Etsy Just Became More Expensive for Some Sellers
This morning, Etsy announced a new advertising service called Offsite Ads, which forces many sellers to participate without an option to opt-out. Etsy will pay…
Unlock Synergies Between SEO and Advertising on Amazon
As a brand or an agency, search engine optimization (SEO) and online advertising (Pay-Per-Click; PPC) in Google search are probably pillars of your online marketing…
Get Ahead of The Competition on eBay and Amazon in 2020
Getting ahead of the competition on marketplaces, such as eBay or Amazon, isn’t the same as it used to be. These big ecommerce platforms are…
Adobe Analytics Helps Close the Gap Between Online and Physical Retail
Retailers are coming off a busy season. Adobe Analytics—used by 8 of the top 10 global Internet retailers to understand how customers shop—shows a final…
Study Shows Social Influencers Are Replacing Traditional Ad Agencies
Brands are using social media influencers more than traditional creative agencies to sell their products, according to the historical data released by IZEA Worldwide, Inc.,…