eBay Debuts Edgy ‘Never Get F*ked Over Again’ Ad Campaign To Lure Gen Z Shoppers
eBay has launched a new edgy ad campaign to attract Gen Z and Millennial shoppers to its online marketplace.
eBay and Refinery29 Launch Curated Storefront for Millennial Shoppers
Refinery29 is partnering with eBay to bring its vibrant, modern style to the marketplace with a new storefront for millennial shoppers. This Fall-Winter season, eBay…
UK Millennials Want More Innovation In How They Shop
Young people in the UK have become “credit-averse”, according to a major study of shopping and spending habits conducted by YouGov. Instead, they are increasingly…
Americans More Satisfied With Customer Service Than Ever
Social media venting may not be as accurate as it seems. According to the 2017 Customer Service Barometer by American Express, U.S. consumers are more…
Alibaba Taobao Maker Festival Showing The Future of eCommerce?
Alibaba is concluding today their second annual Taobao Maker Festival. This five-day event spotlights young entrepreneurs that have become a prominent and ever-growing presence on…
Meet Generation Z – They never played Snake on a Nokia
Is Generation Z the next big buzz word in demographic marketing? If you are like us, you may find all these labels confusing. What age…
Walmart to Buy Fashion Ecommerce Retailer ModCloth
ModCloth, founded in 2002 by Susan and Eric Koger and had raised short of $80M in funding through the years, is being purchased by Walmart subsidiary Jet.com.
Amazon Most Popular Among Millennials For Clothing
Research firm, Slice Intelligence, which collects data from actual digital receipts of over 4.7 million online shoppers, revealed that Amazon owns more than 16% of…